DEAR DIET PROGRAM

We don't just look at your weight.
We look at your body and your life, as they are now.

Appetite, sleep, digestion, swelling, bowel habits and daily routine.
We look at where you are now and plan your care from there.

Between Gangnam and Gyodae stations · DEAR in Seocho-dong, Seoul

See how BE DEER works ↓
01–07

A DIFFERENT BEGINNING

Before deciding

it's a lack of willpower,

take a closer look

at your body and daily life.

BE DEER VIEW 01

Two people at the same weight may have struggled for different reasons,
and what they can keep up will differ too.

WHAT WE OBSERVE

Six things we look at
when planning your care

01

Appetite

Why do you get so hungry in the evenings?

We look at how far apart your meals are, when hunger builds, and what tends to trigger late-night snacking or binge eating. Appetite isn't just a matter of willpower, so we look at it in the context of your meals across the day and your daily routine.

02

Sleep

Still tired after a full night's sleep?

We ask about more than how many hours you sleep: how long it takes to fall asleep, whether you wake in the night, how rested you feel in the morning, and how you feel during the day. If needed, we also refer to autonomic nervous system measurements to see how well you are sleeping and recovering.

03

Digestion

Some days, do you feel bloated after eating just a little?

We look at when bloating or discomfort shows up after meals, and which foods or portion sizes keep setting it off. Rather than looking at appetite and how much you eat in isolation, we check them alongside your digestion and eating patterns.

04

Swelling

Does the swelling come and go between morning and evening?

We ask when your face, hands or feet swell, how often it happens, and what you notice day to day. The number on the scale alone doesn't tell us where you are. If needed, we also refer to body composition and body water measurements. No single reading tells us what is causing the swelling.

05

Bowel habits

Do your bowel habits change a lot?

We look at more than how often you go: what has changed from your usual pattern, any discomfort, and changes before and after meals. We look at bowel habits together with your meals, sleep and daily routine, not on their own.

06

Daily rhythm

When bedtime and meals get pushed back, does your body feel off too?

Your body remembers habits more than it follows the clock. When late nights, skipped meals, big evening meals and days spent sitting still add up, appetite and digestion get thrown off and tiredness builds. Rather than simply telling you to "keep a regular schedule," we find the point in your real day where things slip first, and one place to start rebuilding.

Director Minji Kim, DEAR Korean Medicine Clinic

WHY I MADE BE DEER

Care that understands the body,
and weight care that respects your life.

I've spent years studying how the body moves,
and I know all too well
how much comfort good food can bring.

As you probably know,
a diet that means giving up what you love
is hard to stick with.

Instead of just holding back and gritting your teeth,
let's find a way to change steadily, together,
by getting to know your own body.

Exercise prescription specialist Certified specialist in exercise and muscle science Certified Pilates and yoga instructor Member, Society of Korean Medicine for Obesity Research

THE BE DEER FLOW

First we check where you are now,
then we plan your care.

  1. 01
    INITIAL

    First consultation

    We go over your current concerns, how your weight has changed,
    and any weight-loss treatment you've had before.

    We also ask about appetite, sleep, digestion, bowel habits,
    swelling and your daily routine.

  2. 02
    ASSESSMENT

    Assessment

    We look at what you've told us alongside your current condition.

    Basic measurements such as body composition, plus further tests if needed, help guide our clinical judgment.

  3. 03
    CARE PLAN

    Care plan

    Based on what we find, we plan care that fits your current condition.

    Any treatment plan, including herbal medicine, is decided for you individually after an examination.

  4. 04
    FOLLOW-UP

    Follow-up

    We don't just track your weight.

    We check your appetite, sleep, digestion, how you're feeling and any changes in daily life again, and use that to guide your next visits.

MEASURED CHANGE

BE DEER in numbers:
one patient's measured change

One person's starting point and current results, read through body composition, not just weight.

START

At the start of treatment

Body composition report at the start of treatment, with personal details hidden View the full report
Weight
kg
Skeletal muscle mass
kg
Body fat mass
kg
Visceral fat area
cm²

At the start, weight, body fat mass and abdominal fat measures were all in the high range. We also recorded body composition, including skeletal muscle mass, so later changes would not be judged by weight alone.

CURRENT

Current results

Current body composition report, with personal details hidden View the full report
Weight
kg
Skeletal muscle mass
kg
Body fat mass
kg
Visceral fat area
cm²

Weight, body fat and abdominal fat measures all went down, and skeletal muscle mass changed as well. To interpret these results accurately and plan for maintenance, we look at both what has gone down and what needs support.

In this case,
treatment began with weight, body fat and abdominal fat measures in the high range,
and both body fat and visceral fat measures went down.

REAL RECEIPT REVIEWS

Beyond results,
BE DEER in patients' own words

Reviews left by patients on our page at NAVER, Korea's largest web portal.

A NAVER receipt review for the clinic, with the writer's identifying details hidden
NAVER RECEIPT REVIEW
01 / MOVEMENT
"Sometimes you can tell the director really lights up when we talk about exercise."

Trained in exercise prescription, muscle science, yoga and Pilates, the director looks at how your body moves, too.

A NAVER receipt review including a product photo, with the writer's identifying details hidden
NAVER RECEIPT REVIEW
02 / CHECK
"Every visit, she checks my condition thoroughly."

Rather than sticking rigidly to the original plan, we check where you are and what has changed at each visit.

A NAVER receipt review including a photo of the BE DEER pouch, with the writer's identifying details hidden
NAVER RECEIPT REVIEW
03 / CONVERSATION
"Whenever things got hard, she gave me advice, so I've kept coming back."

So you can talk freely not only about changes in your body, but about the moments when daily life gets in the way.

A NAVER receipt review with the writer's identifying details hidden
NAVER RECEIPT REVIEW
04 / TRUST
"You can feel how much she cares about her patients, so I trust her."

We believe the way we explain things and treat you in the consulting room is part of building your care together.

BE DEER weight care as described in reviews

If this sounds familiar,
consider a BE DEER consultation.

The changes people describe in their reviews didn't happen to a special few.
They often begin in ordinary lives where meals, sleep and routine have gone off track.

An ordinary scene of resting at home late in the evening after a tiring day
01

I've eaten less for three days and the scale hasn't budged.

Short-term weight depends not only on body fat but on body water, glycogen and bowel movements. We look at your recent weight trend, body composition, what you actually eat and how active you are to tell whether it's a temporary fluctuation or a real plateau.

02

I thought my diet had worked, then I yo-yoed and gained even more.

After weight loss, the body can show a physiological compensatory response that burns less energy and increases appetite. We look at how fast and by what method you lost weight before, along with changes in muscle mass and eating patterns, to pin down what drove the regain and to plan for keeping the weight off.

03

I tell myself to resist, and next thing I know I've opened a delivery app.

Repeated late-night eating and snacking can't be explained by willpower alone. We look at long gaps between meals, late meals, lack of sleep, stress and appetite changes across your menstrual cycle to find when hunger builds and what keeps setting it off.

04

I often feel puffy, and my body always feels heavy.

Gaining body fat and shifting body fluid can show up as the same change on the scale, but they are different problems. We look at where and when the swelling appears, your digestion and bowel habits, and body composition and body water results, so we can assess weight change and any related discomfort separately.

05

I'm too busy to exercise and too worn out to diet.

The energy you burn each day comes not only from exercise but also from non-exercise activity such as commuting, work and housework. We look at your sleep and recovery, daily activity and eating environment to decide what care you need right now and what comes first.

06

This time, I want to think about my long-term health, not just my weight.

Weight or BMI alone is not enough to assess metabolic risk. We consider abdominal fat, body composition, blood pressure, blood sugar and lipid results, family history and current medications together to set weight-loss goals and decide which metabolic risks to assess first.

An irregular day in which work and a late meal share the same desk
If any of these sound like you right now

With so much information out there, let's check together whether an approach is healthy and right for you.

BE DEER CLINICAL JOURNAL

Before you decide on weight care,
a few things worth reading.

Columns on obesity and metabolism, written, medically reviewed and signed off by Director Minji Kim.

All columns by Director Minji Kim

BEGIN WITH BE DEER

Instead of switching methods on your own,
start by finding out where you are now.

BE DEER looks at more than your weight.
We look at your body and daily life as they are now, then plan your care.

BE DEER weight care · with Director Minji Kim